EAD · Dubai · MMXXVI · Campaigns
EAD / AdvertisingStrategy · Creative · Production

Full-service
advertising.

From strategy to every campaign asset. We plan, create and produce complete campaigns across film, photography, outdoor, digital, print and retail. From a launch film to a product catalogue, every piece shares one creative direction and is made for its channel.

The agency of a film studio. We also develop original stories with brands involved from the outset, connecting film, original IP and advertising.

Discuss a brief Explore our scope

Founded by Engin Altan Düzyatan · Dubai

Our advertising practice

The thinking.
The making.

One idea, carried through the whole campaign. Our advertising practice brings strategy, creative development, design and production together, for standalone briefs and the stories we build with brands.
I.

A campaign.
A place in the story.

Two ways to work with us, connected by one studio.

Brand & IP partnerships.
We develop a brand’s role inside a film, series or original format from the script onwards. It can shape the story’s world, contribute its own origin or join as a production partner. The agency develops the campaign around that relationship.
Standalone campaigns.
A product launch, a brand campaign or a year of advertising. We take the brief from strategy and creative development through film, photography, design and delivery across channels. A film partnership is not required.

We begin by understanding the brand, the audience and the ambition. Together, we decide which form the work should take.

Read the partnership model
II.

One idea.
Every expression.

From the campaign platform to the catalogue on a desk and the billboard on a street. We shape the work for each audience and channel, with a consistent voice and visual language.

Strategy & creative.

Audience and category research, brand positioning and campaign planning. The central idea, copywriting, slogans, key visuals, art direction, scripts and storyboards that give every piece of work a shared starting point.

Film & photography.

TV, cinema and digital commercials, brand films and documentaries. Product, food, fashion and lifestyle photography. Direction, production, editing, colour, sound and music, alongside motion graphics, animation and CGI where the idea calls for them.

Design & print.

Product catalogues, brochures, lookbooks, company profiles and sales presentations. Press ads, menus and packaging design, with artwork prepared to the agreed production specifications.

Outdoor.

Billboard and digital billboard design, building wraps, construction hoardings and transit advertising. Creative for airport and mall screens, adapted to each placement’s scale, viewing distance and timing.

Digital & social.

Reels, TikTok, YouTube, stories and feed content, digital banners and creative variations. Campaign landing pages, microsites, e-commerce imagery, digital catalogues and email campaign design. Content calendars and ongoing production keep the work consistent across the year.

Retail & launch.

Window displays, shelf communication and point-of-sale materials. Creative for exhibition stands, pop-ups, product launches and events, from invitations and screen content to launch films and sales materials.

Each brief has an agreed set of deliverables, formats and responsibilities. We plan the complete creative package around what the campaign needs.

III.

One brief.
One creative standard.

Define.
We agree the business task, audience, channels and measures of success. The brief sets out the deliverables, budget, schedule and responsibilities.
Develop.
Strategy becomes a campaign idea, a visual language and a plan for each channel. Scripts, layouts and key visuals are developed together under one creative direction.
Produce.
Film, photography, design and post-production follow the same creative brief. We coordinate production and review points, with Light & Volume supporting animation, CGI and virtual production where needed.
Deliver.
The film, catalogue, billboard and social edit are reviewed as one campaign. We prepare language and format adaptations and check final files against the agreed channel, publisher or supplier specifications.
IV.

Direct access.
Clear responsibility.

We work closely with the people making decisions for the brand. You speak to the team responsible for the creative work, with one point of contact coordinating scope, timing and delivery.

We agree the brief, budget and review points before production, including handover to your media, print and installation partners where required. The relationship can begin with a defined campaign and continue across the marketing calendar.

Our film practice develops original stories and IP. Our agency finds the right relationship between that work and your brand, and carries it into the campaign.

V.
In development · Launch campaign

asnaff.

Search. Find. Connect.

A launch campaign in development for an AI-powered local commerce search engine, with Dubai and Istanbul in the brief.

The creative scope brings the launch story, brand film, short-form content and outdoor creative into one campaign. This is a development project; completed campaign work will be shared as it is released.

Talk to us about a launch
VI.
Private preview · Residential campaign

KAIA Residences.

A film and digital experience for KAIA Residences in Kartal, Istanbul.

The private presentation brings together everyday life at KAIA, the architecture and apartment plans.

KAIA Residences

Password required.

An original story.
A brand partnership.
Your next campaign.
For CEOs, CMOs and brand teams Discuss a brief

info@eadstudios.com